me·di·a
MEDIA, is the plural form of MEDIUM, a word borrowed from Latin. MEDIUM, early developed the meaning “an intervening agency, means, or instrument” and was first applied to newspapers two centuries ago.
The meaning of the word has evolved. If the stated objective of being a ‘medium’, is accepted as the true meaning, then whatever correlates and interacts would be media.
Newspapers and the entire print medium (including books) would be media, so would television, radio, the Internet (the biggest media conglomeration today), PR activity, public speaking, interactive travel, interactive areas in IT, and, with phones pushing the limits of technology, we can accommodate SMS, MMS, streaming videos, even voice calls as media activity.
In short, it has become rather confusing. No, I am not attempting a Unified Force Theory in the Media atmosphere. I am just wishing there could exist a common interface which is simple, yet accessible and affordable that could ease this multiple access point issue.
I invite you join in the discussion and place comments on new media avenues (even newer avenues) and possible conglomeration, and its or their possible monetisation. Let ideas not be restricted by available walls of separation; we should all live outside the box.
In order to find some order in this chaos, let me start the issue at one point, if I may be allowed. Please do not e-mail me. Just go to my blog: http://sujitbhar.blogspot.com/ and leave your comments against this upload.
Idea 1 (for today):
1. The handset or cellphone will replace daily newspapers in the near future.
That is the Motion. Please mention for or against while you write.
Thanks for taking the pain to participate.
Looking forward to a lot of media activity.
Rgds,
Sujit Bhar
91 9830824570
makes a mile to an inch now
ReplyDeleteFor the Motion:
ReplyDeleteThe acceptance of the handset as media in itself could do the trick. The first acceptance would be in the mind. The rest would follow. The Internet has been embedded now, available on phone screen. It would be interesting to see the phone itself as a source of information and a source of distribution and redistribution of data/news/views.
My argument is for the mobile person, doing 80-hour weeks and spending less and less time at home and a somewhat relaxed time at his office if not in a meeting. One thing she/he would do for certain is consult her/his phone. A basic and simple interface would be fantastic.
the time is nearf
Sylvan
That is a proper segment. I believe further segments do get added as time passes and as familiarity with technology grows. India has been a case in point. The current penetration of cellphones has been amazing. And though it is mostly voice data so far it is bound to change.
ReplyDeleteSujit Bhar